2 kids become the first Indians as Kia Official Match Ball Carriers at at FIFA World Cup™

As the official automotive partner of the 2018 FIFA World Cup™ Russia, Kia Motors gave 64 children from across the globe, a chance to be a part of the Kia Official Match Ball Carrier (KiaOMBC) Programme. The programme enabled talented and passionate youngsters to be an essential part of the FIFA World Cup™. Kids deliver the match ball in the pre-match ceremony, with which the countries play for the ultimate glory. Kia Motors sponsored the trip for these talented footballers, so that they could live a dream and push themselves to become the next crop to represent their country in the beautiful game.

Kia Motors India called for entries from across the country, welcoming guardians of 10-14 year-olds to upload a video of their child’s football skills on the OMBC official page. With careful screening, out of the 1600+ entries received, best 50 shortlisted youngsters were called for a skill test event which was judged by a panel including none other than the Indian National Football Team Captain – Sunil Chhetri. The 50 shortlisted kids were evaluated on the basis of their football skills, including dribbling, juggling and shooting, as well as their inter-personal skills. On the basis of the same, 2 talented kids were selected to represent India as the Kia Official Match Ball Carriers.